Competitor sweeps, movement detection, recommended actions
A price intelligence agent that reports before the category team arrives.
Competitor pricing swept every morning across your range, movements detected against your own positions, and recommended actions waiting for the category team, not a spreadsheet for them to interpret.
How it works
How a pricing sweep runs before the shop opens.
Collecting competitor prices is the easy half. The half that decides whether anyone acts on it is turning thousands of rows into a short list of things worth doing today.
Sweep the range overnight
Competitor pricing is collected across the lines you care about, on a schedule rather than whenever someone has a free morning. Because it runs daily, the comparison is against today's shelf rather than a snapshot taken at some point last week.
Inputs
Detect what actually moved
The sweep is compared against your own positions and against yesterday's data, so what surfaces is movement, not volume. A line that has not changed does not need anyone's attention, and the agent does not spend the category team's morning proving it.
Analysis
Recommend, do not reprice
What reaches the category team is a set of recommended actions with the evidence behind each one. The agent does not change a price. Pricing is a commercial decision with margin and positioning behind it, and it stays with the people accountable for both.
Controls
Interactive demo
One morning's sweep
Finished before anyone opens a laptop.
- QueuedSweep scheduledTriggerThe competitor set is collected across the tracked range.
- QueuedPrices collected and normalisedActionComparable lines matched across differing formats and pack sizes.
- QueuedMovement assessed against your positionsAgentOnly material changes are carried forward.
- QueuedRecommendations reviewedApprovalThe category team decides what, if anything, is repriced.
The operating gap
Why pricing decisions run on data that is already old.
When collecting the data is a full-time job for a team of people, the data is stale before it reaches the person who needs it, and the effort is invisible in every report.
Manual price checking
- A team spends every working day copying competitor prices by hand.
- By the time the sheet is complete, part of it is out of date.
- Coverage shrinks to whatever the team can physically get through.
- Thousands of rows arrive with no indication of what matters.
- Category managers interpret a spreadsheet before they can act.
- Copying errors are invisible until a price goes out wrong.
With a price intelligence agent
- The sweep runs on a schedule and nobody spends a morning on it.
- The comparison is against this morning's prices.
- The whole tracked range is swept, every time.
- Only material movement is surfaced, with the evidence attached.
- They receive recommended actions and decide on them.
- Collection is consistent, and every figure traces back to its source.
The basics
What it decides, and what it does not
The agent owns collection, normalisation and analysis: sweeping the competitor set, matching comparable lines across formats, comparing against your positions and deciding what is material enough to raise.
It does not set prices. A recommendation goes to the category team with its evidence, and a person decides. That boundary is not a limitation of the technology: it is where the margin and positioning judgment lives. See AI governance for how those limits are placed.
What it handles
From raw sweep to something worth acting on.
Drawn from a deployment where eight people in the product team had been collecting competitor pricing manually, every working day.
Scheduled collection
The competitor set swept across your tracked range every morning, without anyone starting it.
Line matching
Comparable products matched across differing formats and pack sizes, so the comparison is like for like.
Movement detection
Yesterday's data and your own positions used to separate real movement from noise.
Recommended actions
A short, evidenced list for the category team, not a spreadsheet for them to interpret.
Seen enough? Bring us one workflow.
FAQ
Common questions.
What category and pricing teams ask first.
Does the agent change prices automatically?
How does it handle products that are not directly comparable?
How often does it run?
What happens to the people who were doing this?
Questions answered? Put it on your own workflow.
Sector proof
Proven Eight people, every working day, copying prices.
A grocery retail franchise running more than a hundred stores.

“Eight people in the product team spent every working day manually copying competitor prices, which meant pricing decisions ran on stale data. A price intelligence agent now sweeps competitor pricing every morning and returns recommended actions to the category team.”
Get started
Show us the spreadsheet you rebuild every week.
We will map it against the workflow and show you what the first morning's sweep would have surfaced.
Two ways to start
Book a demo6 FIELDSYou already know what you want to see. Tell us the essentials and we come back with times.Open the form →Build your agent6 QUESTIONSYou want the demo built around your own bottleneck. Answer six questions, we prepare the agent for the call.Start the questionnaire →Prefer a live call?
Grab a slot that suits you.
Book a 30-minute call with our team.
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