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Henry Moulding
23rd Apr, 2025
|
4 min read

Customer Education boosts Retention and User Success

Smiling customer using Growy’s AI assistant on laptop

Imagine this: A new user excitedly signs up for your software, eager to change the way they work. But days later, frustration sets in. They struggle to understand the features, frustration builds, and that eager user eventually walks away. Here’s a shocking fact, nearly 40% of users abandon software simply because they don’t know how to use it effectively. That’s nearly half of your potential customers walking out the door. But don’t worry, this is a problem you can solve with effective customer education.

The True Cost of Poor Customer Education

Why do so many users abandon software? The main culprit is a lack of proper software onboarding. Without education, customers can’t unlock the full potential of your product. They become frustrated, feel unsupported, and unfortunately turn to competitors.

Studies show that companies that invest in customer education can reduce customer support enquiries by up to 50% and dramatically decrease customer churn. By educating your users, you save time, reduce costs, and—most importantly build a loyal user base. When users are educated, they become more confident in using your product, which leads to greater user retention.

Smiling customer service representative wearing a headset, assisting a user

Why Customer Education is Essential for User Retention

If your customers don’t fully understand your product, they’re less likely to see its value. But when you invest in customer education, you’re building trust and that trust leads to better experiences. Educated customers are more satisfied, more engaged, and more likely to stick around. It’s simple: the more users understand your product, the more they love it.

That’s where Growy’s approach to customer education stands out. We don’t just hand users the tools, they get a learning experience that’s engaging, empowering, and tailored to help them unlock the full potential of our software. Here’s how Growy puts software onboarding and customer success front and center.

Customer Education, Built for the Long Run

At Growy, we know that customer education isn’t a one-off event—it’s an ongoing experience. From the moment a user signs up, our platform is designed to guide them every step of the way.

As soon as they land on the site, users are welcomed with a seamless, interactive walkthrough that explains how everything works. No technical jargon. No confusion. Just clear, easy-to-follow instructions that flow naturally and make navigating Growy simple from the start. Whether it’s building a course, assigning training, or tracking progress, our onboarding experience ensures users feel confident and in control.

Smiling customers using Growy's dashboard

But our commitment to education doesn’t stop at onboarding. At Growy, we believe learning should be supported every step of the way. That’s why we offer responsive, human support always aiming to get back to users within 24 hours.

Timely, thoughtful help shows our genuine care for your customers and builds the kind of trust that keeps them engaged and confident. At Growy, support isn’t an afterthought it’s an essential part of the experience. Because when users feel supported, they succeed.

How a SAAS Company could Increase Adoption and Retention with Growy

For many SAAS companies, the biggest challenge isn’t building a great product — it’s helping users actually use it. New customers often sign up excited, but without proper onboarding and support, confusion creeps in. Features go unexplored, support tickets pile up, and churn becomes a silent killer.

That’s where Growy changes the game. With Growy, SAAS companies can launch a fully branded learning academy in days, not weeks. Think interactive onboarding, short video lessons tailored to each user role, and an AI-powered assistant available 24/7 to answer product questions in real time.

Instead of relying on static help centers or overloaded support teams, customers learn by doing. They get immediate, in-context help, build confidence quickly, and unlock the full value of the product. The impact? Higher adoption. Fewer support tickets. Stronger engagement. And ultimately, better retention.

Because when users feel supported and empowered from the start, they’re not just more likely to stay — they become your biggest champions.

The Bottom Line: Customer Education Drives Results

The facts are clear customer education isn’t just a “nice-to-have.” It’s a game-changer. When your customers understand how to use your product fully, they’re more likely to stay, become long-term users, and even champion your brand.

At Growy, we don’t just teach customers how to use our platform; we help them unlock their full potential. By investing in customer education, you increase user retention, boost customer success, and build a loyal customer base that will help grow your business.

Ready to Revolutionize Your Customer Education Strategy?

Are you ready to see how Growy can take your customer education to the next level? 

Book a call with Growy today and explore how our solutions can transform your software onboarding, improve user engagement, and ensure your users thrive with confidence.

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